The coral reef in the Red Sea is apparently disappearing at alarming numbers and the green party in Israel used a floating graveyard above the coral reef to raise awareness to this issue.
Agency: DraftFCB, Israel
Floating Graveyard Israel Guerilla Advertising
July 6, 2009 · Leave a Comment
Categories: Buzz Abroad · Buzz and Word of Mouth Marketing · Guerilla
Tagged: Guerilla, buzz, word of mouth, nontradtional, creative, israel, draft fcb, red sea, coral reef, floating graveyard
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