Audi Augmented Reality Calendar

Audi has taken the car out of car calendar….They sent out thousands of calendars that had a unique background image for each month. People were prompted to download an iPhone app that allows you to activate the calendar. Audi has created another flawless marketing campaign. Check it out with volume!

2 responses to “Audi Augmented Reality Calendar

  1. Excellent augmented reality marketing piece by Audi. Their choice of the iPhone as the delivery platform makes complete sense as a PC-based “player” would be more cumbersome.

    AR is moving into the mainstream and it sure is getting exciting!

    Stan Timek
    Atomic Greetings

  2. Augmented reality, offers a hip and cooler alternative to how we can use technology to engage our consumers.

    This is a very cool adaptation of AR.

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