Tag Archives: australia

Ikea 3D Chalk Art live from Sydney Harbor Australia

Sometimes marketing is all about perception and not reality. IKEA capitalized on this by putting their brand new kitchen “in” or is it “on” ┬áthe Sydney Harbor area?You be the judge.


Coffee Anyone?

Location….Sydney, Australia. Guerilla Tactic….3,500 coffee cups with various mixtures of milk and coffee….or is it art? You be the judge.


Best Job In the World Case Study

This great example of a integrated online/offline campaign just won THREE Cannes Lions Grand Prixs (Cyber, PR and Direct) That has never happened before.