Tag Archives: creative

Innovation in Urban Street Furniture

Carmela Bogman and Rogier Martens have designed a new kind of outdoor furniture that can be pumped out of the pavement by people in the community.  There is a hydraulic system that allows you to adjust the furniture to any height. You could make a bench or a picnic table.  @toxel

 

 

Ikea 3D Chalk Art live from Sydney Harbor Australia

Sometimes marketing is all about perception and not reality. IKEA capitalized on this by putting their brand new kitchen “in” or is it “on”  the Sydney Harbor area?You be the judge.

Location…Location…Location

Art director Maximilian Pinegger and copywriter Justin Salice-Stephan, two 24-year-old’s from Miami Ad School designed this  airport luggage carousel guerrilla ad for the car and its roomy trunk. Amazing work guys!

Genius

Red Bull Air Drop… Coming to a campus near you

The objective was to surprise and delight students with samples of Red Bull in a unique and interactive way. Students became part of the campaign by self discovering an  “air drop” from red bull. The pictures speak for themselves.

Smart Marketing

A cute guerilla marketing campaign via BBDO Canada for Smart Car. I guarantee there will be at least one person who tries to steal it.

Audi Augmented Reality Calendar

Audi has taken the car out of car calendar….They sent out thousands of calendars that had a unique background image for each month. People were prompted to download an iPhone app that allows you to activate the calendar. Audi has created another flawless marketing campaign. Check it out with volume!