Tag Archives: word of mouth

Innovation in Urban Street Furniture

Carmela Bogman and Rogier Martens have designed a new kind of outdoor furniture that can be pumped out of the pavement by people in the community.  There is a hydraulic system that allows you to adjust the furniture to any height. You could make a bench or a picnic table.  @toxel




Chinese Artist Liu Bolin

Liu Bolin uses camouflage to blend in with his environment. From what i’ve read he does this to “draw attention to the diminishing humanity in today’s society.” It’s amazing!

Alexa Meade is a 23 year old painting prodigy

The work Alexa Meade produces is out of this world. She paints acrylic paintings on  people to create live 3D art.   Based in Washington DC “She has innovated a Trompe-L’Oeil painting technique that can perceptually compress three-dimensional space into a two-dimensional plane.” Check out her site for more photos of her work. I look forward to working with her in the experiential world.

Ikea 3D Chalk Art live from Sydney Harbor Australia

Sometimes marketing is all about perception and not reality. IKEA capitalized on this by putting their brand new kitchen “in” or is it “on”  the Sydney Harbor area?You be the judge.

UPS in super slow motion

UPS created this “make you look twice” person in motion for the streets of Jakarta. I was never that good with popsicle sticks.

Red Bull Air Drop… Coming to a campus near you

The objective was to surprise and delight students with samples of Red Bull in a unique and interactive way. Students became part of the campaign by self discovering an  “air drop” from red bull. The pictures speak for themselves.

Smart Marketing

A cute guerilla marketing campaign via BBDO Canada for Smart Car. I guarantee there will be at least one person who tries to steal it.